Frequently Asked

The Billionaire Brain® questions

Everything people ask about the methodology, the book, the podcast and working with Dawn McGruer — answered in one place.

The Billionaire Brain®

What is The Billionaire Brain®?

The Billionaire Brain® by Dawn McGruer is a forthcoming Forbes Books title, methodology and body of work exploring wealth psychology, neuroscience, founder psychology, success, leadership and human potential.

Who created The Billionaire Brain®?

Dawn McGruer — Wiley author, Fellow of the RSA and CIM, Forbes Coaches Council member and award-winning speaker — created and trademarked The Billionaire Brain®.

Is The Billionaire Brain® a book, a podcast or a programme?

All three. It is a forthcoming book, a podcast featuring self-made billionaires and founders, and a methodology delivered through keynotes, the Blueprint and licensed partner programmes.

Who is The Billionaire Brain® for?

Founders, executives and ambitious professionals who have the strategy and the work ethic but keep hitting an internal ceiling on income, energy or fulfilment.

What does 'think better, feel richer, live happier' mean?

It is the operating sequence of the methodology: improve the quality of your thinking, build a felt sense of wealth beyond the number, then design a life that stays sustainable.

The book

When is The Billionaire Brain® book released?

The Billionaire Brain® publishes in June 2027 from Forbes Books. Joining the waitlist is the fastest way to receive launch details, early chapters and early material.

What is the book about?

The Billionaire Brain® by Dawn McGruer explores the psychology, neuroscience, conditioning and behaviours that influence wealth, success, leadership, health, happiness and human potential. It is forthcoming from Forbes Books.

Has Dawn McGruer written other books?

Yes. Dawn is the bestselling Wiley author of Dynamic Digital Marketing, which continues to sell around 150 copies a week worldwide.

The podcast

How highly ranked is The Billionaire Brain® Podcast?

The Billionaire Brain® Podcast is ranked in the Top 2.5% globally, with 25,000+ downloads per episode and listeners across 32+ countries.

Where can I listen to the podcast?

The Billionaire Brain® Podcast is available on Spotify, Apple Podcasts and YouTube, with full episode show notes and the complete episode archive at dawnmcgruer.com/episodes.

Who has appeared on the podcast?

Guests include self-made billionaires, founders who have taken companies public and operators building at scale — including Adam Miron, co-founder of HEXO Corp.

How do I apply to be a guest?

Guest applications are welcomed from founders and experts with a distinctive perspective on wealth psychology, neuroscience or building at scale.

Speaking and working together

Does Dawn McGruer speak at events?

Yes. Dawn is a global keynote speaker and was awarded Best Female Speaker by the PSA, delivering keynotes on neuroscience, wealth psychology and building a DREAMLIFE™.

What keynote topics are available?

Core keynotes cover The Billionaire Brain®, the neuroscience of success, founder psychology and think better, feel richer, live happier — each tailored to the audience.

How do I get in touch?

Email hello@thebillionairebrain.com for speaking enquiries, media requests, licensing and partnerships.

Go deeper in the methodology, the glossary of terms, the essays or the podcast archive.